New to ReefnBid? Learn how it works.

The ReefnBid Difference

The ReefnBid Difference

ReefnBid is a full-featured online marketplace built from the ground up for the reef aquarium hobby, providing everything you need to start selling.

  • Easy to Use

    Powerful UI and robust transactional support remove many hurdles from running online auctions.

  • Secure

    We use Stripe, an industry leading payment processor trusted by companies such as Amazon, AirBnB, and Microsoft.

  • Innovative

    Innovations like AutoPay, automatic add-to-cart, and Batch Create are game-changing in the aquarium online auction space.

  • Low fees

    Free to list. Pay 4% when your item sells. Free to try for 14 days. We market for you for free.

Become a Seller

Selling on ReefnBid is an excellent way to connect with thousands of coral enthusiasts actively looking to buy. Our auction platform is designed specifically for the hobby, offering a laser-targeted audience you won’t find on other sites. Whether you're a seasoned seller or just starting out, ReefnBid.com provides the tools and support you need for success.

We’ve created a feature-rich e-commerce marketplace with innovations like AutoPay, Second Chances, and automatic add-to-cart, which streamline the checkout process and reduce non-payment issues. Our Batch Create feature allows you to list multiple items quickly, saving time and effort. Plus, we offer tailored post-sale support for livestock shipping, including seamless integration with ShipStation if you choose to use it. No more having to require users to buy shipping modules or needing to send invoices to winners.

We’re dedicated to supporting our sellers by providing resources and tips to help optimize your listings, improve your photography, and market your products. We also handle payment processing and secure transactions, so you can focus on what you do best—growing corals.

By signing up as a seller on ReefnBid.com, you agree to our Terms and Conditions and the Seller Agreement, which contains sellers code of conduct. It is important that you read the terms in these agreements in their entirety. If you agree to the terms, click "Sign Up" to begin.

Frequently asked questions

How much are the fees?

Free to list. Pay 4% when your coral sells. First month is always free.

What payment processor do you use?

We use Stripe, an industry leading payment processor used by companies such as Amazon, AirBnB, Uber, Toyota, and Microsoft. Some key benefits of Stripe include:

  • Stripe is a PCI Level 1 Service Provider, the highest level of certification available in the payments industry. Stripe meets all 12 PCI DSS requirements and sub-requirements, and has been independently audited.  
  • Stripe has CBPR and PRP certifications, which demonstrate that its privacy practices comply with these systems.  
  • Stripe complies with the U.S. Data Privacy Framework, the UK Extension to the EU-U.S. DPF, and the Swiss-U.S. Data Privacy Framework.  
  • Know Your Customer (KYC) and Know Your Business (KYB) - Stripe requires users to provide proof of their identity and address when they sign up for an account. Stripe also monitors transaction patterns to help prevent money laundering and other fraudulent schemes.  
  • Stripe's Privacy Controls and Cookie Solution comply with the ePrivacy.
Who is behind ReefnBid.com?

ReefnBid.com is made by Pieces of the Ocean (POTO) entirely from scratch to solve many pain points of running online auctions over the years. We believe that by bringing reputable sellers together on the same platform, we can offer more selections to the hobbyists, entice a larger audience to participate, and this increase in exposure can greatly benefit the sellers. A rising tide lifts all boats.

Will I make money?

Simply put, sellers on ReefnBid average higher selling price per item over eBay, while facing substantially lower fees and lower rate of non-payers. In the rare occasions that your corals don't sell, they are automatically added to Second Chances where the public can purchase at the winning bid. There is also the opportunity to upsell and build future relationships with your customers.

Here are some suggestions to ensure a successful seller experience:

1. take good photos;

2. ensure photos show an accurate representation of the corals;

3. post regularly to encourage repeating customers;

4. have a variety of selections; 

6. provide good customer service to your customers;

Will auction devalue my reputation?

1. ReefnBid is brought to you by POTO, who is passionate about quality and dedicated to exceptional customer service. POTO wouldn’t invest so much time and energy into building ReefnBid if they thought auctions would harm their reputation. A company’s image is shaped by the products you offer, how you present them, and how people perceive you over time. ReefnBid is simply a way for your products to reach an even wider audience.

2. Concerns about undervaluing items in auctions often arise from a limited audience. By connecting sellers, we create a vibrant marketplace where a larger selection is available for everyone to enjoy, allowing each seller to bring their unique following.

3. Many valuable assets and collectibles are successfully sold at prestigious auction houses. The selection you offer on ReefnBid reflects the quality and care you put into your catalog, and the sale price often mirrors that. It’s not uncommon for highly sought-after items on ReefnBid to sell for even more than the asking price when presented well.

4. We hold our sellers to high standards of service to maintain the quality that POTO is known for. To uphold this reputation, ReefnBid reserves the right to suspend listings from sellers who do not meet our quality and customer service requirements. See our seller code of conduct.